THE PR 50: The Most Effective Communications ... - Business Insider

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Shannon Stubo leads communications at LinkedIn.

Behind every high-powered technology company and executive is usually a man or woman (and often a team) making sure the company's message is coming off correctly.

Often enough, we don't give these people a lot of praise.

Dealing with public relations professionals can be frustrating and at times excruciating.?But we understand the reverse ? when dealing with a needling reporter ? is probably also true.

So we'd like to give a shout-out to some of the best in the field. We've ranked the top 50 public relations professionals in the industry through three measures:

• Influence: These professionals deal with ultra-high visibility companies and direct the mind share of a large portion of our readership.

• Effectiveness: How helpful and friendly the professionals are when we reach out and try to organize a story.

• Network: How well-connected the individuals are to other people in technology ? even outside of their standard portfolio of companies.

Source: http://www.businessinsider.com/the-pr-50-the-most-effective-communications-professionals-in-technology-2012-7

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